Portfolio

Elassi is a UAE-based modest fashion brand founded by Ahood Alalili in 2010. Known for timeless elegance and sophisticated silhouettes, Elassi serves modern women who value style and modesty. The brand offers a wide range of abayas, dresses, and accessories designed for everyday wear and special occasions. Elassi blends classic fashion sensibilities with cultural refinement, delivering high-quality garments that celebrate femininity with grace.

RAA.AIN is a distinctive, homegrown abaya label that caters to women seeking to add uniqueness to their outfits. Known for its unconventional details, RAA.AIN offers a one-of-a-kind fashion experience for those who appreciate individuality in their style.

The Jewel is an online jewelry boutique offering a curated selection of elegant and timeless pieces. Committed to quality and customer satisfaction, The Jewel provides a seamless shopping experience for jewelry enthusiasts seeking sophistication and style.

NaamaKaftan is a UAE-based luxury fashion brand specializing in handcrafted kaftans that blend traditional artistry with modern elegance. Operating under NAAMA ALMARZOOQI FASHION & KAFTAN, the brand offers a curated collection of kaftans and jalabiyas, each adorned with intricate hand embroidery and premium embellishments.

Their signature pieces, such as the “Royalty – Crystal-Embroidered Crepe Kaftan,” feature over 250 hand-embroidered crystals, premium crepe fabric, and inclusive accessories like matching belts. Designed for special occasions and modest fashion enthusiasts, NaamaKaftan’s creations are a testament to timeless beauty and craftsmanship.